Thursday, 15 May 2014

When Fashion Gets Ugly

Images via & Pinterest
              Stella McCartney                                             Isabel Marant                                                     Céline

"Ugly is attractive, ugly is exciting. Maybe because it is newer," - Miuccia Prada

Ugly isn't a term that's usually banded about freely in fashion circles, but 'ugly' is the new chic! 

From fur lined flats, to pool slides and flatforms, keeping our feet fashionable is becoming ever challenging, as designers test our resolve for 'unflattering' footwear.

And this fashion for 'anti fashion' doesn't stop at our feet. The bland, nondescript way of dressing now commonly known as 'normcore' seems to have struck a collective chord...

So, what are we to make of this love for all things which appear, well, unlovely? 

In terms of high fashion, Lou Stoppard said in her recent SHOWstudio discussion with Valerie Steele, "I think whenever you have designers who are exploring something that's significantly new it's going to look for, the most part, strange and possibly ugly at first".

Do you agree?  

And commenting on the phrase they originally coined, K-Hole trend agency co-founder Emily Segal said of 'normcore' "There's an exhaustion with trying to seem different. People are genuinely tired by the fact that to achieve status you need to be different from everyone else around you." []

But ironically, normcore's 'sameness' has now become its own distinct point of difference! 

When all is said and done, whether we choose to embrace 'ugly chic' or not, beauty is in the eye of the beholder...

To read a transcript of Lou Stoppard's discussion with Valerie Steele, part of SHOWstudio's Ugly project, click here 

No comments:

Post a Comment